Faller Real Estate needed a brand. As a new company, they needed everything from a logo to collateral and a website.
Preliminary sketches for Faller Real Estate’s logo
This logo was hinting at the tall buildings of a city.
This logo has multiple meanings: 1. A stylized pin on a map. 2. An exclamation mark. 3. Stylized skyscrapers.
This logo uses the space between the double "L" to create a highrise building. The squares elude to windows.
This logo simply plays off of the letter F.
This is a simple wordmark
This logo eludes to a completed process, using the lowercase f as a marker.
This logo conveys speed.
This logo is another wordmark with a retro feel.
This logo subtly shows the lowercase f.
This logo playfully uses the L to elude to buildings.
First round of comps for the logo with corresponding business card designs.
Round 2 with business card designs.
Chosen logo with color options and business card designs.
Chosen logo in chosen color with business card design options.
Brand collateral and website designs.