In the Fall of 2015 I took an Information Design class at San Francisco State. In this class we learned the more advanced UX/UI. Everyone had the same project for the class. The San Francisco General Hospital Foundation puts on an annual “Hearts in San Francisco” fund-raising event where they invite artists to create public art installations around the city using identical heart sculptures as a starting point. No centralized resource exists to let people find out where the hearts are, information about the artists and interact with the installations around the city. We were to create sfhearts.com to be that centralized resource to allow people to have the best experience with the Hearts in San Francisco project, it’s art works and it’s artists. Check back soon to see my process and presentation, but you can view the clickable prototype here.
Heart Hunt Page
Artist Info Modal
More detailed Artist Modal
Fulton & the 44th Brand
My favorite part of being in a band is performing on stage! Second to that is getting to design the logo, flyers and posters for gigs and the website!
Fulton & the 44th Logo
Fulton & the 44th Gig Posters
Every show has a different feel, so I designed each poster to evoke an emotion from the audience, based on the location, celebration, time of year or simply the way I felt the day I designed the poster.
Fulton & the 44th
In 2014 Fulton & the 44th recorded our first full album. I illustrated and designed the cd and cover art. It had been a long time since I had done any people illustrations, so I sketch more now, as a result! Check out the album here.
Fulton & the 44th Homepage
Fulton & the 44th About Us Page
Fulton & the 44th Contact Us Page
Fulton & the 44th Photo Gallery
Boom Mobile Website Checkout Process
In the Spring of 2015 I took Interaction Design at San Francisco State. The purpose of the class was to learn the process of how people interact with something. We were offered many potential projects, ranging from a kiosk environment to a mobile app to an specific process for a website. I chose the latter: the checkout process for a high end office supply company called BOOM, that offers same-day delivery. Check out the process here.
Boom Homepage Login Modal
After you selecting "Check Out" in the Shopping Cart, this is the screen that would come up.
Guest/New Customer Linear Wizard and Tree Menu
"We do deliver to your zip code" Modal
This is the modal you would see if delivery is available to your zip code. You would continue to select a delivery time window in the check out process.
Guest/New Customer Linear Wizard and Tree Menu
"We don't deliver to your zip code modal"
If delivery is not available for your zip code, and you decide to join, the first delivery is free.
Scissors Spinner Modal
Scissors instead of the beach ball or dotted circle chasing it's tail!
Error State identification
This is an example of how it would look if you mistype something.
Pencil Spinner Modal
Pencils instead of the beach ball or dotted circle chasing it's tail!
Thank You Screen
Empty Cart Screen
Boom Secondary Home Page
This is one of several Home Page image options to keep it interesting.
I designed and illustrated these labels for a micro-brewery in Western Massachusetts. The beer was created to be paired with a local market that sells delicious fancy grilled cheese sandwiches, so the idea of the illustration is a gourmet cheese board. I made the board in the style of their logo, in keeping with their early label designs. To see my process, click here.
Cheesemonger's Pale Ale
This beer was created to be paired with a local market that sells delicious fancy grilled cheese sandwiches, so the idea of the illustration is a gourmet cheese board. I made the board in the style of their logo, in keeping with their early label designs.
Whereabouts Unknown Session IPA
In early in 2016 Glass Bottom Brewery decided to go a new direction with the business that would increase their production considerably, so they would need a new format for their labels that was only one piece. Oh, and they had to leave their current location, with a new location TBD! After redesigning their flagship beer labels in the new format, they asked me to design a label for their newest Session IPA that threw a nod at their tentative homelessness. I tried out tents in the wilderness, pirate maps, and finally landed on the idea of a simple old world compass.
Lotus Blossom White Beer, Paper Tiger White Ale, Swan Song Saison Belgian-Style Saison
While discussing the names of the new beers with Glass Bottom Brewery, I kept envisioning the origami cranes I was given by various locals in Japan when I visited the country. When I went to my sketchbook, I went with an origami flair. They liked it so much that they named them the “Origami Release”. I can’t wait to try them!
Mage Ale Brewed with Herbs and Maple Syrup
Glass Bottom Brewery's latest creation is an ale that they called "Magi" which they didn't mean to have a biblical reference, but rather a magic one. This beer was something that came along magically and they loved it. After some conversations, they chose the wizard options, and decided to change the name to "Mage" to avoid any problems.
GoPro was launching 5 Mounts + Accessories products in Spring 2017. These boxes needed to family with the previous launch and convey fun and excitement that is synonymous with GoPro. I looked at what was done for the packages from the previous launch, compared angles of cameras and directions of helmets, and familied the fronts to live with the others. Then I came up with the concept for the back and art directed the illustrator to get the drawings just right.
This flexible camera mount attaches to a surface with the help of an adhesive mount or other type of mount to give the opportunity for different camera perspectives.
Hand + Wrist Strap
This mount allows you to attach your camera to your hand or wrist for quick selfies or other points of view on the go. It rotates or folds down.
This 38" extension pole gives you the opportunity to take photos/videos closer to the action, or get more included in your selfies.
This mount fits in the mounting plate for night vision goggle helmets.
Vented Helmet Strap Mount
This mount attaches to vented helmets and is removable.
AB SCIEX Brand for ASMS Conference
Every year in late May/early June AB SCIEX goes to the ASMS (American Society for Mass Spectrometry). The following are some of the marketing materials and the booth properties that I designed for the 2012 conference.
AB SCIEX Booth Properties for ASMS Tradeshow
AB SCIEX's look and feel for the ASMS Show utilized the images that highlight the 4 main segments within the company: Omics, Pharma, Food Testing and Forensics Testing.
AB SCIEX User Meeting Booklet for ASMS Tradeshow
AB SCIEX Associate Guide for ASMS Tradeshow
AB SCIEX Door Drop for ASMS Tradeshow
AB SCIEX Homepage graphics for ASMS Tradeshow
Applied Biosystems Brand
At Applied Biosystems my team was constantly working on evolving the brand. We did explorations and brand workshops. When a new product was being launched, we had to brand it. This included an overall look and feel for printed material and online. Take a look at my process for this project.
AMPSM (Applied Markets and Proteomics & Small Molecules) Brand
Folder and white papers
A fun, yet overpriced idea
Kedge Group Brand
My client was starting a company that would have several smaller businesses as sub-brands, as well as consulting with other businesses. He needed a logo and business cards to start, and then branding for the sub-brands. Oh, and it had to have an anchor, because he is an avid sailor.
After researching kedge anchors, I designed a logo that spoke to the idea of giving direction (compass) and dropping anchor. My idea was that the Kedge Group guides the businesses where they need to go, then helps give them strength and confidence to grow.
Kedge Group Business Cards
Georgetown Land & Living Logo
One of the Kedge Group's sub-brands for a company that services Georgetown homeowners. Georgetown Land & Living offers snow removal services, painting services, landscaping services and more.
Georgetown Land & Living Door Hanger
Faller Real Estate Brand
Faller Real Estate needed a brand. As a new company, they needed everything from a logo to collateral and a website. Take a look at my process for this brand.
I designed this logo to have a natural color palette and a clean, modern look. It also shows a forward motion, with the idea that Faller Real Estate helps bring their clients forward to success.
Faller Real Estate needed a Look Book to bring to pitch meetings, but it had to be customizable for each pitch. I designed the cover to be printed ahead of time, and the rest of the book in PowerPoint, so that the book could be edited by Faller Real Estate. They then had it spiral bound for each pitch.